Getty Images said it reached a multi-year licensing agreement with OpenAI that will let Getty images appear in ChatGPT search and discovery results. The companies did not disclose financial terms, and Getty shares surged after the announcement.
Getty Images said Monday it signed a multi-year licensing agreement with OpenAI that will let Getty images appear in ChatGPT search and discovery or display features.
The companies did not disclose financial terms. The deal also does not give OpenAI permission to use Getty images to train DALL-E, OpenAI’s image generator.
Getty chief executive Craig Peters said licensed visual content can make AI-powered search and discovery more useful and more trustworthy.
Why it matters
The agreement is the latest sign that major AI companies are paying for licensed content as they expand consumer products. It could broaden where Getty imagery appears inside OpenAI’s tools and adds another publisher-style licensing arrangement to the AI industry’s content deals.
The move also lands against a legal and commercial backdrop. Getty has previously sued Stability AI over alleged unauthorized image scraping, while OpenAI has been signing licensing deals with publishers and other media companies.
Market reaction and next steps
Getty shares rose sharply after the announcement, with market reports saying the stock more than doubled in early trading.
What remains unclear is when Getty images will begin appearing inside ChatGPT products and whether the companies agreed to any revenue-sharing or fee terms. OpenAI has not said whether similar image-licensing deals are coming with other archives.
Getty is also in the middle of a planned merger with Shutterstock, which has faced regulatory review.
Revision note
Initial automated publication.